The challenge
Designing a compliant loan flow for Mexico — collecting all necessary data, handling multiple partner APIs, and guiding first-time users with a clear, fault-tolerant UX
Landing page
/ First screen drivers see when applying for a loan
/Entry point for all marketing channels (push, banners, WhatsApp)
/Fully localized: Spanish copy, local terms, modular layout
One example of what I improved
Many users entered incorrect or third-party bank details —
often confused by the screen layout, unclear instructions, or lack of validation. As a result, payouts failed, loans were delayed, and support requests increased
Old version
/ No clear guidance on which account to use
/ Bank name was not auto-detected from CLABE
/ Users had to manually enter full name, causing mismatches
/Field labels and helper text weren’t specific enough
New version
/ Clear instruction: enter your personal CLABE to receive money
/ After backend grooming, we enabled bank name auto-detection by CLABE prefix
/ Added contextual tips to avoid third-party or incorrect accounts
/ Reduced friction by removing full name field
Impact
The redesigned screen reduced incorrect CLABE entries by 32%, cut payout-related support tickets by 21%, and increased first-attempt submission success by 18%
(we listen before we design)
Instead of building custom UI for every partner, I created one flow with dynamic states and fallback handling — reducing design & dev time across regions
Instead of building custom UI for every partner, I created one flow with dynamic states and fallback handling — reducing design & dev time across regions
(patterns)
100K
100K
Loans issued
Loans issued
First Half 2025
First Half 2025
We proved this product is scalable, resilient, and business-ready —
and we’re now expanded to Brazil, Egypt, and Indonesia using the same foundation
Loan origination for Mexico
To onboard new loan users in Mexico while collecting sensitive legal data (CURP, RFC) —
with full compliance, clear UX, and zero friction
Project overview
A simple, compliant onboarding flow for loan users in Mexico (CURP, RFC included)
What I worked on
End-to-end loan origination flow for Mexico — from first entry point to legal data collection (CURP, RFC), error handling, and UX writing
Loan origination for Mexico
To onboard new loan users in Mexico while collecting sensitive legal data (CURP, RFC) —
with full compliance, clear UX, and zero friction
Project overview
A simple, compliant onboarding flow for loan users in Mexico (CURP, RFC included)
What I worked on
End-to-end loan origination flow for Mexico — from first entry point to legal data collection (CURP, RFC), error handling, and UX writing
The challenge
Designing a compliant loan flow for Mexico — collecting all necessary data, handling multiple partner APIs, and guiding first-time users with a clear, fault-tolerant UX
New version
/ Clear instruction: enter your personal CLABE to receive money
/ After backend grooming, we enabled bank name auto-detection by CLABE prefix
/ Added contextual tips to avoid third-party or incorrect accounts
/ Reduced friction by removing full name field
Old version
/ No clear guidance on which account to use
/ Bank name was not auto-detected from CLABE
/ Users had to manually enter full name, causing mismatches
/Field labels and helper text weren’t specific enough
One example of what I improved
Many users entered incorrect or third-party bank details — often confused by the screen layout, unclear instructions, or lack of validation. As a result, payouts failed, loans were delayed, and support requests increased
(we listen before we design)
Impact
The redesigned screen reduced incorrect CLABE entries by 32%, cut payout-related support tickets by 21%, and increased first-attempt submission success by 18%
(patterns)
Instead of building custom UI for every partner, I created one flow with dynamic states and fallback handling — reducing design & dev time across regions
(patterns)
Instead of building custom UI for every partner, I created one flow with dynamic states and fallback handling — reducing design & dev time across regions
First Half 2025
Loans issued
100K
We proved this product is scalable, resilient, and business-ready —
and we’re now expanded to Brazil, Egypt, and Indonesia using the same foundation